Ingrid Lake, CFRW President
February 18, 2026
Welcome to this week’s SPARK
Spotlight, Positivity, Action, Reflection, and Knowledge
WEEKLY SPARK
Knowledge
Strong leaders don’t just work hard — they stay informed. We’ve recently updated the CFRW website to better serve you with streamlined resources, improved navigation, and helpful tools for club leaders. Whether you’re looking for information, forms, deadlines, or training resources, everything is designed to make your role easier and more effective. We are still working on improvements, but the changes we have made are very exciting!
This week, I challenge you to spend five minutes exploring the site(www.cafrw.org). When you find something new, send me a quick email telling me what you discovered and what you like about it.
As a little thank-you for engaging, I’ll randomly select one member who responds before next week’s email to receive a small prize!
Knowledge becomes powerful when we use it — and when we share it.
-Ingrid Lake, CFRW President
PRO TIP: Don’t skip the underlined text! Each link opens the door to valuable resources, connections across our Federation, and simple next steps to help you take action.
The Clock Is Ticking — Lock In the Best Rate Now
The clock is ticking on our Early Bird rate—February 19th is your final opportunity to secure this outstanding price. This isn’t just a registration—it’s a full leadership experience designed to equip, connect, and inspire you.
Two Dynamic Friday Workshops – Walk away with practical tools, fresh strategies, and renewed confidence.
Friday Evening Reception with Author Chris Enns – Enjoy meaningful conversation, insight, and connection in a relaxed setting.
Saturday Board of Directors Meeting – Be part of the important discussions shaping our future.
Saturday Lunch & Dinner Included – Share meals, build relationships, and strengthen statewide connections.
This weekend is an investment in your leadership and our shared momentum. Don’t miss the savings—register now before the price goes up!
Register today by clicking the button below.
Questions? Email infoCFRW@gmail.com
We hope to see you in Redding!
Warm regards,
Mary Ervin
CFRW 1st Vice President, Programs
Accelerating Our Momentum
Membership Goal: 100% of 2025 membership renewals by March 1
Membership momentum is built one personal connection at a time.
Week 3: Make Renewal Obvious: Remove Barriers, Increase Action
Even members who fully intend to renew can stall if the process feels unclear or inconvenient. This week is about removing friction and making renewal easy to find, easy to understand, and easy to complete.
This week’s focus:
Share renewal information everywhere. Include links in emails, meeting reminders, social posts, and newsletters.
Repeat it often. A brief mention at meetings or events keeps renewal top of mind.
Include renewal details in meeting agendas so members see it in writing.
Clarify deadlines and next steps so members know exactly what to do.
Designate a point person for questions to remove uncertainty.
Why this matters:
When renewal is visible and simple, members are far more likely to follow through. Clear communication turns good intentions into action.
We are gathering insight from clubs across the state to help
inform future planning.
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